Brand the Change The Branding Guide for Social Entrepreneurs, Disruptors, Not-For-Profits and Corporate Troublemakers
Brand the Change unpacks the brand-building process in practical steps. Whether you are building an innovative new product, creating a service for good, spreading a new idea, or positioning yourself as a leader in your field, thinking like a brand strategist will help you to create a clear, compelling offer, develop unique brand experiences and ult..
This book explores the ways in which the organization of interior space can be developed from the initial concept through to the planning of a project. The straightforward text explains strategies, processes, and methods that can be employed to transform an initial brief into an interior that provides an appropriate response to the project's demand..
An unparalleled reference on Islamic arts and crafts that connects cultural history with modern practiceIslamic arts and crafts do not belong to the past: artists and craftspeople in the Islamic tradition draw on their rich cultural heritage to inform and inspire their practice today. Created by The Prince’s School of Traditional Arts, one of the w..
Combines wide-ranging research with the author’s artistic skills to reveal the techniques used to create the patterns adorning buildings in the Islamic worldIslamic geometric designs are admired worldwide for their beauty and marvelous intricacy, yet they are seldom understood. In this handsomely illustrated volume, Eric Broug analyzes and explains..
This book proposes eight strategic design practices for design professionals who seek to grow or have already grown into a more strategic role in innovation...
After the worldwide success of their books Sketching: The Basics and Sketching: Drawing Techniques for Product Designers, the authors now shift their focus from "how to sketch" to "why you sketch."Design sketching serves many different goals. You can sketch to brainstorm, find or articulate ideas, or to present a project to team members, technical ..
Pattern Magic 3: The latest addition to the cult Japanese Pattern Magic series (dress-making, pattern design, sewing, fashion)
The companion volume to the cult Japanese Pattern Magic and Pattern Magic 2 that fans have been waiting for.In this new addition to the Pattern Magic series, Tomoko Nakamichi brings the subject alive by showing the finished designs in three dimensions. All the measurements and scaling information you need to start pattern making is included and as ..
A must-have for product design students!Are our designers still making drawings by hand? Isn't it more advanced to use a computer in this computer era? Some may think sketching is a disappearing skill, but if you ever enter a design studio, you will find out differently. Studios still make sketches and drawings by hand and in most cases, quite a lo..
Universal Principles of Design, Revised and Updated: 125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach through Design
Universal Principles of Design, Revised, and Updated is a comprehensive, cross-disciplinary encyclopedia covering 125 laws, guidelines, human biases, and general considerations important to successful design. Richly illustrated and easy to navigate, it pairs clear explanations of every design concept with visual examples of the ideas applied in pra..
The Pocket Universal Principles of Design: 150 Essential Tools for Architects, Artists, Designers, Developers, Engineers, Inventors, and Makers
Whether a website, marketing campaign, museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Now, there's a handy travel companion for any designer, so that you always have the essentials at your fingertips.Portable, condensed, an..
A classic and essential text for designers since 2009, Layout Essentials: 100 Design Principles for Using Grids just got better with a fresh exploration of its design principles, updated text, and new photos and international graphics.Grids are the basis for all design projects, and learning how to work with them is fundamental for all graphic desi..
Layout Workbook is one of five volumes in Rockport's series of practical and inspirational workbooks that cover the fundamental areas of the graphic design business. In the original, 2005 edition, author Kristin Cullen tackled the often perplexing job of nailing down a layout that works. In the new edition, with a new cover and new look, Dennis Puh..
Our globalised world is encountering problems on an unprecedented scale. Many of the issues we face as societies extend beyond the borders of our nations. Phenomena such as terrorism, climate change, immigration, cybercrime and poverty can no longer be understood without considering the complex socio-technical systems that support our way of living..
Video Game Design is a visual introduction to integrating core design essentials, such as critical analysis, mechanics and aesthetics, prototyping, level design, into game design.Using a raft of examples from a diverse range of leading international creatives and award-winning studios, this is a must-have guide for budding game designers. Industry ..
Service design is the activity of planning and organizing people, infrastructure, communication and material components of a service in order to improve its quality and the interaction between service provider and customers. It is now a growing field of both practice and academic research. Designing for Service brings together a wide range of inter..