HOW TO DESIGN A LOGO

HOW TO DESIGN A LOGO

40.00 JOD
Product Code: 9789923120798
Weight 2 500 Gram
Length 27 cm * 22 cm
  • Pages 446
  • Date 2021
  • Cover Type Hardcover
Availability: 199
Viewed 52898 times

Item specifics

  • Weight 2 500 Gram
  • Pages 446
  • Date 2021
  • Cover Type Hardcover

Product Description

THE WHAT, WHY, & HOW OF LOGO DESIGN


To the aspiring logo designer in need of one cohesive source on every aspect of the logo design process. How to Design a Logo takes brand identity designers on a step-by-step process of how to come up with solid logo concepts and how to present them to their clients.


To succeed as a logo & identity designer, you need to master and understand what goes into the entire design project, understanding brands and aligning their goals perfectly with design; from generating client leads to sending the suitable proposal, getting paid the right fees, and at the right time, using strategy-based briefs and coming up with the proper creative direction, generating logo design ideas, building a cohesive identity system, creating a solid presentation for your client and your portfolio. You can then put all of that together into a unified brand guideline of the entire visual and strategic branding system.


Ideal for designers, creatives, students, professionals, design educators, and anyone interested in understanding what it takes to design a logo and an identity system. It is specially built to cater to independent designers, the ones going through design projects entirely on their own. This book is also directed to the in-house designer and the entire design team: design entrepreneurs and clients who need to understand the process that goes into creating the right visual design for their business.


Ships To
Anywhere in the world
Estimated Delivery
May 2022




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